You receive what seems like a dream inquiry, but you hear it again on the sales call - “I can’t afford it, thats out of our budget”.

And so you think you need to lower your prices or offer discounts.

But no, you don't.

Its not that your audience can't afford $10K+ Reader, it's that they don't understand the value of investing $10K in your services.

Back in 2020, fresh off my maternity break, I sent a $14K proposal to a TV-famous wedding dress designer. We’re talking about a celebrity with a multiple 7-figure business.

Was she rich? Absolutely. 💸
Had the money to spend on a website? 100%.

So, imagine my surprise when she turned me down flat. 😳

On paper, she was the perfect client. Dream client, successful, had the money.

So, what went wrong?

Plot twist– It wasn’t about the money. 🧐​

She didn't say “no” because she couldn't afford it.

She said “no” because I hadn't communicated the value of the investment clearly enough.

Read that again. 👆

I didn't explain why the website was worth $14K. What's the ROI? How does it transform her business?

That NO taught me something important —

People don't spend because they have money.​
​People spend when they see value. 💡

And if you can't communicate that value clearly on a sales call, you'll lose the project, no matter how much money they have.

On the flip side, over the past 6 years, I've had clients sign on who didn't have surplus cash. They signed on because they saw value in the results I could bring for their business.

So when you hear “that's out of my budget” on sales calls?

It's not your price. It's that you haven't shown them the value yet.

Good news? This is fixable. 🙌

Inside the High-End Web Designer (HEWD) program, we teach a powerful sales method called Value-Based Conversations (VBC).

Once you nail this in your sales calls,

+ You will no longer worry about sounding “salesy”
+ You will not need to lower your prices or offer discounts
+ Sales calls start to feel natural, fun, and EASY 🤩
+ Booking high-end clients will feel like a walk in the park 🌳🚶‍♀️

Michelle, a HEWD designer, used VBC to land her first $10K client.

Want to learn how to communicate value so clearly that clients happily invest $10K+?

📅 Join us LIVE on Thursday, June 18, @10am PST / 1pm EST.
​
​👉Click here to sign up now​

In this webinar you will learn:

1. What separates designers who stay stuck at $3K from the ones who confidently charge $10K, and how to make that shift in 90min.
2. What high-end clients are actually buying, what they're looking for before they say yes, and why your current positioning may be keeping them from finding you.
3. The 3-part client attraction system for attracting $10K clients repeatedly, so you can build a profitable 6-figure design studio on part time hours.

​👉​Save your spot​

Talk soon,
​Chaitra

P.S: After the webinar, we will open applications for The High-end Web Designer program (HEWD). Inside HEWD, I help web designers book consistent $10k projects so they can build a peaceful six figure design studio working 20 hours a week.The investment for the program is $5000 one time or 6 payments of $950.

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